Everyday Moments
Hands-on favourites for home, restaurants, sibling play and all the waiting in between.
Explore Everyday MomentsFree Shipping on Orders Over $99 CAD/USD
From the little moments at home to the big adventures ahead, there's so much for kids to discover. We've created thoughtful, screen-free toys that make room for more play, connection, and growing confidence along the way.
Whether you're looking for something your child will actually play with at home or getting ready for a new experience together, there's a good place to begin.
Hands-on favourites for home, restaurants, sibling play and all the waiting in between.
Explore Everyday Moments
Activities and familiar routines for first flights, road trips and exploring somewhere new.
Explore New AdventuresThread a character. Turn a piece over for a strategy clue. Use those same wooden pieces for magnetic fishing, matching and make-believe.
That’s the idea behind our toys: familiar favourites with more ways to play. Our Travel Bag opens into a play space, and My First Flight brings water painting, stickers and an airport story together.
One thoughtfully designed product. So many possibilities.
MEET THE FOUNDER
Benny began as a character in the bedtime stories I told my son. When something had been hard that day, I could give Benny a similar experience, and suddenly we had a way to talk about it together.
As a mom, former teacher and travel agent, I know those moments well. Sometimes you're searching for the right words. Sometimes you're preparing for a long flight with little kids. I wanted to create thoughtful toys that make room for play, connection and a little more confidence in real life.
Those bedtime stories grew into our Calm Crew, with Millie inspired by my daughter and Hazel created with help from my son. Now those familiar friends show up in the activities and toys we design.
Real children. Familiar stories. Thoughtful play.
My family's experiences, years in education and plenty of research and testing shape the little details behind Mimu & Me. There's more to our story if you'd like to know how it all came together.
Created by a mom with a B.Ed. and M.Ed.
More ways to explore, create and try again.
Helpful prompts built into Calm Cards.
Good to Know
A little more about the people, play and thinking behind Mimu & Me.
Brittany is a mom of two and former teacher with a B.Ed. and M.Ed. She designs toys and activities inspired by real family experiences and the way children learn through play. Read our story.
We design more possibilities into each favourite: a puzzle for fishing, threading and matching; a bag that becomes a play space; and an airport story with water painting and reusable stickers.
No. Our toys and activities fit coffee-table play, restaurant waits, sibling activities and family trips. Everyday Moments and New Adventures are two ways to discover the same collection.
Our current collection is for ages 3+, with Calm Cards designed for ages 3–7. Check each product page for its age and supervision guidance.
No. They are toys and activities for play, learning and family connection. Calm Cards were developed with pediatric occupational therapist Dr. Calli Studebaker, but the products do not replace individualized therapeutic support.
Find materials and supervision guidance on each product page, with more information on our Safety & Materials page.
Canada: free shipping $55+ · U.S.: from $10 USD, free $150+. Duties and tariffs included.
Unused, unopened items may be returned within 14 days. Defects? We’ll make it right.
All Products Pass Third-Party Safety Testing
A LITTLE HELP CHOOSING
Wondering where to start? Tell us what your days look like, and explore a few favourites that fit.
Find Your Starting PointCanada: $6.95 CAD flat shipping · free at $55 CAD+.
Ships within 3 business days. Delivery estimates are shown at checkout. Shipping details